Keith W. Armbruster
546 Forest Meadows Drive
Murphys, Ca. 95247
Senior Sales and Product Management Professional with extensive high technology background ranging from DC to Light and a forte in DC and AC Power.
Knowledgeable and tech savvy in the Solar/Photovoltaic, Geothermal, and Hydrogen Fuel Cell arena.
Consistent record of sales achievements in the highly competitive technology market place. $3.5 Million per year gross bookings average for 10 straight years
â— Sales and Market Planning â— Consultative Negotiation
â— New Market Penetration â— Technical and Cost Proposals
Long term sales cycle expertise
â— $1,300,000.00 of DC power supply business for Stanford Linear Accelerator Centers PEP-II Project proposed and closed.
â—$1,000,000-1,200,000.00 Annual Blanket Order established with Varian Medical Systems by proposing switch mode DC power supplies to replace their current supplies. A strategic JIT association was also developed and the business volume increased 20% beyond planned goals.
â—$100,000.00 annual contract of DC supplies to Intevac for disk drive coating applications was proposed, negotiated and booked.
â— Forged a partnership with a leading rental company [Lesametrics] that resulted in the sale of $100,000.00+ of AC Power Sources from California Instruments for the test equipment marketplace.
â— Pioneered and sold an OEM contract in excess of $250,000.00 of Trimble GPS devices to Agilent [HP] for use in cellular phone test equipment.
Bret Harte Union High School
Angels Camp, CA
Recruited to teach high school Chemistry for the 2007-2008 school years.
Responsible for creating teaching plans, laboratory activities, and assessments that are inline with California State Standards. In addition, addressed the Chemistry of Energy and how it impacts today’s society.
Power-Plus Technical Distributors
Managed a team to propose and close a $1,200,000.00 custom power supply requirement for Safenet Mykotronx.
Engineered a supplier changeover for NCR/Teradata to provide a new power supply which met ROHS agency requirements. OEM value of ~$120,000.00 per month.
Managed and supervised sales of $2,000,000.00 OEM and custom OEM power supplies for customers such as Shufflemaster, Cisco, Jabil, etc.
Developed internal company procedures and guidelines for meeting and monitoring newly initiated regulatory agency requirements such as RoHS, WEEE, and CEC for distributed power supplies
Sierra Technical Sales
Worked with a new sales firm in developing strong sales relationships with contracted companies and implementing sales strategies for Northern California.
Introduced and sold new programming equipment for various ASIC, FPGA, and other various semiconductor devices.
Co-founder of a new manufacturing representative sales organization.
Sold $200,000.00 of California Instruments AC power sources to IEC to be used for Cisco Systems AC testing of their routers.
Established manufacturing outsource program in Juarez, Mexico for a domestic PC board manufacture. Estimated first year volume of ~$250,000.00
Introduced Meinberg, Inc., a German UPS market to the US marketplace.
Tritek Solutions, Inc.
Santa Clara, CA
Averaged $3,500,000.00 to $400,000.00 gross sales per year of major capital equipment products. These included power supplies, test equipment and instrumentation, and embedded pc products.
Increased Lambda/EMI OEM sales to Varian Inc.’s Medical Division from $2,000,000.00 to $4,000,000.00 over a 4 year period.
Closed business in excess of $250,000.00 of a ruggedized single board computer for Applied Signal Technology.
Sold Maxim Semiconductor Inc. $500,000.00 of environmental handlers over a 2 year period.
Managed an $8, 00,000-10,000,000.00 sales office for one year.
Bachelor of Engineer Science in Physics
Cleveland State University,Cleveland,OH
MBA Course Work
University of Michigan, Ann Arbor, MI
Post Grad Marketing Courses
Villanova University, Philadelphia, PA
Member of Tau Beta Pi National Engineering Honorary